Job code:	N/A		Industry:	Advertising/Marketing/PR Consumer Products Retail/Wholesale
Location:	HCM		Working type:	Employee
Salary:	Competition		Working time:	Full time
Level:	Manager		Degree:	Bachelor
Age:	Unlimited		Allowance:	As per Company's Policy
Gender:	Male/Female		Deadline to apply:	28/10/2011

Role:

This position is responsible for administering overall marketing initiatives & agenda. His (her) main tasks are also including the planning, managing push initiatives to drive PI’s beverage trade presence and share. Be a representative & voice of customer to Marketing & Sales planning.

 

Report to:  National Trade Marketing Manager

 

Accountabilities:

Plan and lead implementation of Marketing Initiatives

• Provide input into planning of marketing initiatives in term of customer needs, sales agenda
• Develop effective trade launch plans of new marketing initiatives to ensure their availability and visibility on all channels / all locations
• Cascade, coordinate, follow up and track execution of marketing initiatives on field to ensure properly execution as well as provide feedback about the initiatives
• Timely update of the progress and provide report with recommendation and learning for going forward

Category Development

• Utilize Monthly Retail Audit and Volume Tracking to identify opportunities of growth in designated category per location / per channel
• Work with Field Marketing nationwide in specific development plan of designated category at that location
• Work with sales team to identify new channel of selling for the designated category

Competition Tracking

• Conduct regular work with Sales team to get a updated view of competition
• Track all competition activities to make promptly recommendation to go forward as well as to make learning for PI initiatives

Others

• Other adhoc projects as requested by Trade Marketing Director
• Sharing Best Practice Learning to Trade Marketing team nationwide

• University degree is required
• Good understanding of GTM structure and dynamics
• Demonstrate a firm grasp of Branding Building Principles
• Good communication and negotiation skills
• Strong leadership and individual influencing skills
• Initiative, proactive and result-oriented
• Good command of English (both verbal and writing)
• At least 4 years of working experience in either Sales or Marketing function in FMCG

- Experience: 4 Year

Company name:	Pepsico VietNam	Country:	Vietnam
Contact:	Staffing Head Office	Phone:	838219437
Email:	recruitment.vn@intl.pepsico.com   nguyenthinhu.trieu@pepsico.com	Fax:	838219436
Address:	5th Floor, 88 Dong Khoi, District 1